Thatcher's Organic Artisan Spirits
ART DIRECTION DESIGN
Thatcher's Organic Artisan Spirits puts out a bi-annual cocktail guide as an add-on to purchases of liqueurs with a required email sign-up. The downloadable guide is distributed online via email, with a promotional campaign spanning several social media platforms, blogs, and influencer collaborations. Printed books are published annually.
I art directed, designed, and photographed for two issues of the
guide and photographed and art directed on others.